The Lithuanian public broadcaster, Lithuanian Radio and Television (LRT), is the media group that is owned by the public.
The Lithuanian public broadcaster, Lithuanian Radio and Television (LRT), is the media group that is owned by the public. As a taxpayer-funded institution, LRT’s fundamental mission is to serve the public interest and the public’s right to trustworthy and objective information.
Lithuanian Radio and Television dates to 1926 when the first radio station started regular broadcasting from the then temporary capital of Lithuania, Kaunas. The television service has been broadcasting since 1957. Radio and television services are now operated from LRT’s headquarters in Vilnius.
LRT produces around two-thirds of its content in-house and outsources one-third of it to external producers. LRT employs approx. 600 people.
According to the data of a public survey conducted by the opinion research company Baltijos tyrimai, among the seven Lithuanian media groups, LRT received the highest evaluation in 2020 with regard to all assessed characteristics: promotion of culture, education of audience, reliability, promptness, objectivity, and modernity. In 2020, 82% of Lithuania’s residents positively evaluated LRT, which is the highest public evaluation since 2016.
LRT is a member of the European Broadcasting Union (EBU), an international alliance of public service media organisations with 69 members representing 115 organisations in 56 countries across Europe and beyond. As an EBU member, LRT actively engages and contributes to the EBU activities and services, such as Euroradio Music Exchange and Eurovision News Exchange. In 2020, LRT Director General Monika Garbačiauskaitė-Budrienė was elected as a member of the EBU Executive Board for 2021–2022 and became the first representative of the Baltic national broadcasters elected to this high-level position.
In 2020, 82% of Lithuania’s residents positively evaluated LRT, which is the highest public evaluation since 2016.